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We're currently facing environmental collapse and ever-growing social inequality.

Individualistic/market-based approaches to solve the former problem have not only failed to do so but simply continue to make it worse. And the latter one, as much as it is at least beginning to be acknowledged by mainstream society as a serious issue that underpins many of society’s woes, it is nothing more than an undesirable side effect of our current societal-economic arrangements. These two problems are both a consequence of the relentless profit-extraction drive that is glorified in our cultures and societies. And, as such drive continues to externalise every possible cost for a profit and puts on sale anything of value to a distant and emotionally detached shareholder, we continue our approach towards the point of no return.


This is the biggest tragedy of the commons humanity has ever encountered and we need to, at the very least as individuals, start thinking in bigger and more collective terms. A paradigm shift is necessary and We-Guild wants to do what it can to help people step into that direction, to help them feel the benefits and potential of such a shift.


We-Guild’s aim is to offer people a platform where they can individually and voluntarily agree to collectivise resources. Designed in a way that minimises free-riding through a strong emphasis on transparency and accountability (and thus aligns the interests of all of those involved), the goal is to enable people to understand and feel the responsibility and bigger potential that comes when we arrange ourselves and our resources in such a way.

We-Guild attempts to do this keeping in mind (and avoid at all costs) the traditional wealth-extracting models that sadly seem to be the norm. Understanding that the end and the means are the same thing, it attempts to not exacerbate the problem of social inequality but, rather, show a viable alternative to it while fulfilling its ultimate aim: that of enabling people to voluntarily join forces and resources in a way that stands up to the challenges of our time.

Guillermo Justel Orellana

January 2019